Index · 2019—2026 / 06 projects + sandbox / Selected works & passion projects

Work that shipped.
Work that moved people.

A directory of professional projects and creative ventures — from $1B real-estate ecosystems and enterprise GenAI copilots to a hand-coded podcast salon and a TouchDesigner journal.

01Directory

All works at a glance.

No. Project Role Status

01 Property Acquisition Platform — $1B+ ecosystem Associate Design Director Live 02 AI Copilot for Customer Experience — 10+ MVPs Associate Design Director Deployed 03 Global Payment Orchestration — AccruPay Design Director Live 04 The Velvet Room — cinematic podcast platform Design Director Live 05 TouchDesigner Journal — generative motion Solo · ongoing Ongoing 06 Film Photography — Lisbon · Provence · Mexico Solo · 35mm Ongoing

$0M+

Revenue generated by platforms I’ve led, in first 3 months of launch.

Enterprise MVPs deployed from the same modular GenAI platform.

Components shipped across bilingual systems, LTR + RTL parity.

0×

Conversion uplift vs baseline on the Saudi real-estate platform.

Featured · 2023—2025 / Real Estate · $1B ecosystem

A property platform that generated $400M in the first quarter.

→

▣ LIVE · property acquisition 01 / 06

$0M

First-quarter revenue

0×

Conversion uplift

New users in Q1

Bilingual components

02More selected work

Two more shipped products.

View case →

AI-Powered Customer Experience Platform

McKinsey · 2024—25 · Lead Product Designer

View case →

Global Payment Orchestration Platform

AccruPay · 2026 · Design Director

03Leadership & Industry Impact

D&AD New Blood Judge.

Returning judge for one of the world’s leading creative awards programmes.

Sophia was selected as a judge for the D&AD New Blood Awards — a globally recognised programme shaping the next generation of creative talent.

As a former participant, she now evaluates emerging designers and contributes to defining the future of the industry.

View judging profile →

2025

2026

04Freelance · Brand & Build

A digital salon for women’s untold turning points.

Brand strategy, custom logotype, identity system, hand-coded responsive site — 0→1 for Eugena Washington’s Velvet Room.

01Custom logotype from Eugena’s handwriting
02Cream / velvet / wine / gold palette & serif type system
03HTML / CSS / JS — hand-coded, fully responsive

Enter the case study →

▣ The Velvet Room · live site

05Side · TouchDesigner

A visual journal in code & motion.

A series of generative experiments exploring energy, systems and rhythm. Built in TouchDesigner; recorded as loops.

06Side · Film photography

Stillness, light, and the way the world rests.

35mm film, taken between Lisbon, Southern France and Mexico City. Tap to scroll the contact sheet.

Work that shipped. Work that moved people.